Panos Dimitropoulos
Opinion
24 October 2022
•
Media strategy in China is complex and nuanced because of the range of unique channels on offer – Panos Dimitropoulos, Senior Director and Practice Lead Semiotics & Cultural Strategy at Kantar, shares advice on how to employ distinctive brand assets across different ecommerce and social platforms.
About Panos Dimitropoulos
Panos Dimitropoulos is Senior Director and Practice Lead, Semiotics & Cultural Strategy at Kantar. Panos.Dimitropoulos@kantar.com.